Brand for ROWA B
ROWA B products combine personal, business and money remittance services.
Task: Design a brand for banking alternative
Role: In my responsibility was creating the logo and visual style for the brand. I have been negotiating, designing and presenting the brand image. I managed a visual designer and illustrator. When visuals have been developed I helped to structure and create guidelines.

The icon represents a letter R, a dashing coin, a fold and rise.

Curently, RowaB is a digital brand. For future has been proposed physical materials.

In the web RowaB presentment on a promo web page showcasing main benefits of the service.

As a separate part of the web, I helped to set up the price line up and design a layout to showcase it.

In addition to branding has been created a UI for internal cabinet with a different approach to payments and a concept of partners.

The icon represents a letter R, a dashing coin, a fold and rise.

Curently, RowaB is a digital brand. For future has been proposed physical materials.

In the web RowaB presentment on a promo web page showcasing main benefits of the service.

As a separate part of the web, I helped to set up the price line up and design a layout to showcase it.

In addition to branding has been created a UI for internal cabinet with a different approach to payments and a concept of partners.

About the project

Created in:
Art director and lead designer: Yuriy Shiryaev
Designer: Rebeca Naranjo Guzman
Illustrator: Yunjae Woo
Development team lead – Geronimo Matias